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A Home-Based Business Online
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September 4
Editor: Elena Fawkner
Publisher: AHBBO Publishing
Contact By Email
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IN THIS ISSUE
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1. Welcome and News from the Publisher
2. Home Business Idea of the Week - Referral Service
3. Online Business Idea of the Week - Dating Service
5. Continuing Tutorial Series - How to Become an
Information Broker
6. Guest Article - Common Sense by Bob Osgoodby
10. This Week's Web Site Pick
12. Subscription Management
13. Contact Information
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1. Welcome from
the Publisher
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Hello again and a warm
welcome to all new subscribers!
This week sees the introduction
of a brand new feature at A
Home-Based Business Online.
Many of you have expressed an
interest in working from
home but are not yet sure about making
the leap to self-employment.
The answer? Telecommuting! To
help those of you in
this position, both this newsletter and the
website will contain
a current listing of telecommuting positions.
Sample listings will
be included every week right here, but for
a more extensive source,
you can always visit the website's new
Telecommuting Corner
at .
Telecommuting Corner
will be up and running towards the middle
of next week so be sure
to visit soon!
Another new feature that
has been introduced at the website this
week is a new Free Reports
page. This page contains many free
reports for you to copy
and redistribute or resell however you
like, compliments of
A Home-Based Business Online! Bookmark the
page - it's at
- because
new reports will be added
on a regular basis. They would be a
great supplementary product
line to the manual we are creating
in our ongoing tutorial
series - How to Become an Information
Broker.
Writers, as always I am
happy to showcase your work both here
and in the Reference
Library so submit your articles (including
resource box)to Contact By Email
-- this is a great way to
get free publicity but
please make sure your work relates to
ideas or resources for
home-based or online businesses.
Finally, this newsletter
is for YOU! If you have comments or
suggestions for topics
you would like to see addressed, or would
just like to share your
experiences with other subscribers, I
want to hear from you!
Please send comments, questions and
stories to: Contact By Email
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2. Home Business Idea
of the Week - Referral Service
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There are many different
referral services you can run, either
as a stand-alone service
or together with other types.
Here are some businesses
you could specialize in: plumbers, hair
salons, auto maintenance,
child care, real estate agents, travel
agents, lawyers, dentists,
musicians and DJ's, printers,
restaurants, even house
sitters. Basically, any high-
competition business
will appreciate a referral service.
How can you make money?
If you provide the service free to
consumers, you can either
charge a monthly or annual fee to
businesses listed with
your service, or you can collect a
commission on each successful
referral. Or, depending on the
type of service you run,
you can charge the consumer. For
instance, if you are
running a roommate referral service, both
parties (the searcher
and the potential roommate) can be charged
a fee.
This business will be
a lot easier to run if you have a
computer, but it's not
totally necessary. If you do have a
computer, you can use
a database program to store information on
the businesses or people
you have listed. If you aren't using a
computer, you can keep
the information in a 3 x 5 card file.
Otherwise, all you'll
need to start are business cards,
stationery, and a business
phone.
Identify the types of
businesses you'll keep information on,
then develop a survey
geared toward the type of business they're
in. Ask what types
of work they specialize in, what their
average charge is, how
long they've been in business, if they
have customers who can
give a testimonial for them (call these
people and get their
permission before you use their testimonial
- also, try to make sure
they're not just the businessperson's
brother-in-law, that
they're actual customers who can give a
real opinion), and other
pertinent information. Get these surveys
out to each of the businesses
in the categories you've selected,
and keep their responses
in your file.
Put together a flyer advertising
your referral services. Then,
distribute the flyers
by contacting your local "welcome wagon"
service, offering them
flyers to insert into their packages;
posting them on grocery
store and church bulletin boards;
leaving them on car windshields
in mall parking lots; posting
them in laundry rooms
at apartment buildings; and leaving them
anywhere large groups
of people will see them.
When a customer calls
for a referral, give them the information
you've collected from
the businesses. They will appreciate not
having to make three
dozen calls in order to make an informed
decision. The customer
testimonials will help people make a
good decision.
Keep in touch with the
people you've given referrals to, so you
can get their opinion
on how the business did. If you get
complaints from customers,
drop the business from your files.
If you get good recommendations,
move them to the front of the
list.
You will be offering a
much-needed public service with this
business. Stress
to potential businesses that you can refer new
customers to them, and
they should be willing to pay commissions,
or a subscription fee.
Give it a try, and you
can make a decent amount of money in the
referral business!
-
There are many more home-based
business ideas like this at
with more being added all
the time.
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3. Online Business Idea
of the Week - Dating and Escort Service
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Starting and operating
a successful Dating Service can bring in
$60,000 or more per year
for the sharp, aggressive, imaginative
business person.
The secret to success with a business of this
kind is marketing that
presents your services with flair while
still maintaining good
taste.
Most successful escort
services are natural expansions of
businesses begun originally
as Introduction and Dating Services.
This is a business idea
that's perfectly suited to the online
medium. Your website
should be tasteful and welcoming and
should include, among
other things, an online registration/
application form and
searchable database.
Your registration/application
form should include (in addition
to the usual questions
such as name, address, telephone number,
marital status, place
of employment, hobbies, likes and dislikes):
-> a short personality
test which can be obtained with a bit of
research on the internet
or at your public library. For ideas,
samples, and even tests
you can use intact, be sure to check some
of the modern women's
magazines. And don't discount the idea of
registering at an already
established business of this type; or
possibly you can see
their application form without actually
involving yourself any
further. Or inquire among friends and
acquaintances who have
registered with a dating or escort service.
Be careful not to infringe
someone else's copyright though;
-> near the end of the
application, you should include a short
paragraph pointing up
the fact that your organization, in
addition to bringing
people together as a dating service, also
provides an escort service
for out-of-town visitors and local
non-members. You
then pose the question: "Would you be
interested in these kinds
of dates, which would include all
expenses, and a minimum
fee of $25 for what usually amounts to a
very delightful time
with an interesting person. Your only
obligation ever is to
be your usual charming self, and enjoy."
-> a legal disclaimer
to negate any responsibilities or promises
implied and/or not specifically
stated within the application.
When it comes to your
website, try to make it upbeat, upmarket,
attractive and welcoming.
It should appeal to the more
conservative or mature
as well as younger clientele.
Include a "scrapbook"
page on your website with portrait or
candid shots of your
members and clients. These pictures can
pose a problem for you
while you are in the beginning stages of
your business - so don't
hesitate to gather pictures of various
relatives, friends who
are not necessarily located in your area
- or even visit a nearby
campus and ask if you can take pictures
of some of their best
looking men and women. You will need to
get a release signed
by each one, and you simply explain that
you are putting together
a picture display book of terrific
looking people for the
promotion of your business, and their
names and any other information
will not be publicized or
released.
Publish a weekly or monthly
newsletter or ezine and include
updates about your site,
"success stories" about relationships
formed as a result of
your introduction etc. Actively seek
subscribers to your newsletter.
A proportion of those who
subscribe will decide
to become members once you earn their
trust.
You may also want to organize
get-togethers for members in
various geographic areas.
One particularly good idea would be
to host or arrange dinners
on a regular basis where members can
simply book to attend,
paying you an administration fee for your
services, and meet other
members on a group basis.
This is a business that
will provide pleasure and profit to a
person who is out-going,
fun-loving, gregarious, but who is
sensitive to the needs
of others, and enjoys seeing people "get
a new start," or seeing
more reserved ones "come out of their
shells." It takes
more to get started in this business than it
does for some other endeavors,
but this is one that can start
small and grow, improve,
and even spread to franchising size.
Finally, please check
your local municipality's laws and
regulations. Some
areas require operators of dating/escort
businesses to be licensed.
If this business idea
interests you but you don't want to start
your own business from
scratch, look into Single Search National
(a computerized matchmaking
service). They can be contacted on
(800) 779 8362 or at
13176 N Dale Mabry #202, Tampa, Florida
33618.
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There are many more online
business ideas like this at
with more being added all
the time.
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5. Continuing Tutorial
Series - How to Become an Information
Broker -
Part 3 "Your Information Product"
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INFORMATION IS PRICELESS...ALMOST!
The biggest, and by far
the hardest decision when starting a
mail-order type business
has always been WHAT TO SELL! Once you
finally made that decision,
you were faced with the dilemma of
acquiring your product!
That's what makes this opportunity so
unique. These two giant
hurdles have already been bypassed. You
are reading your first
product right now!
As I've already explained,
the best product in the world is
without a doubt... INFORMATION.
Not just any information, mind
you, the information
must be specialized and marketable. It must
be specialized so that
it can be marketed to a target audience
and it must be marketable
in today's world to sell. That's where
this manual comes in.
The information contained in this manual
is on the top of the
list of most sought after information in
the world right now!
When you purchased it, you also purchased
the right to copy, print,
resell, and sell the rights to resell
this valuable information!!
Now that you have you
first specialized information product, it
is time to learn a sound
marketing strategy. A finished product
is not of much value
to you unless you know how to successfully
market and sell it.
The rest of this manual
will teach you everything you need to
know about the "meat"
of your business plan. Keep in mind that
you can't help but learn
more and more about this incredible
venture as you go along!
Therefore, you will most likely adjust
your business plan to
suit your needs as you go. Anyway, here
are the five basic steps
you will be taking. After the brief
outline, I will explain
each step in detail.
1. Write a few good classified
ads that are designed to get
interested people to
contact you.
2. Prepare a short yet
powerful sales letter that you will
e-mail to business opportunity
seekers.
3. Utilize online marketing
strategies. (Classified advertising,
e-mailing lists and online
newsletters.)
4. Send your sales literature
to your "prospects" via e-mail.
5. Fill orders you receive
by mailing and or e-mailing your
information product to
your customer.
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Next week - Part 4 - Getting
Down to Business
Missed previous instalments
of this tutorial series? Pick them
up from the newsletter
archives at
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6. Guest Article - Common
Sense by Bob Osgoodby
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No this is not an article
written by Thomas Paine - His pamphlet,
Common Sense (January,
1776), was one of the memorable writings
of the day, and helped
the cause of American Independence. We
are talking about using
common sense when surfing the net.
People in cyberspace may
not always be what they seem. Someone
who is sharing a "friendly"
tip about a money-making scheme
[ed: or home-based business
opportunity] or great bargain in a
chat room or on a bulletin
board, may have an ulterior motive.
Sometimes those friendly
people turn out to be crooks!
Don't judge reliability
by how nice or flashy a website may
seem. Anyone can create
and promote a website. One can be
created with relatively
little effort and expense in just a day
or so. Once they
have exhausted their particular scam, they can
disappear just as quickly.
Many times, when visiting
a web site, you will be given the
option of downloading
a program to see pictures, hear music or
get other features from
their website. You should never
download programs like
this from websites you're not familiar
with. You could unwittingly
download a virus that wipes out your
computer files or even
hijacks your Internet service,
reconnecting you to the
Net through an international phone
number, resulting in
enormous phone charges.
Unsolicited e-mail not
only violates computer etiquette, it is
often used by con artists..
Reporting "spamming," as unsolicited
e-mail is called, to
their online or Internet service provider
was once a viable defense,
however today it is less effective.
Many con artists use
fraudulent E-mail addresses and attempt to
get you to respond via
"snail mail" or to call their toll free
number. If you
are tempted by their offer, reply to their
E-mail and if it is returned
as undeliverable, walk away.
Don't provide your bank
account numbers, credit card numbers,
social security number
or other personal information unless you
know the company is legitimate
and the information is necessary
for the transaction.
Even with partial information, con artists
can make unauthorized
charges, deduct money from your account,
and impersonate you to
get credit in your name.
Do business with companies
you know and trust. Be sure you know
who the company is and
where it is physically located. If they
will not provide this
information, you should be leery.
Above all, use common
sense. Perform "Due Diligence" with those
offers that just seem
"to good to be true" as they most likely
are.
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Bob publishes the free
weekly "Your Business" Newsletter
Visit his Web Site at
http://adv-marketing.com/business to
subscribe and place a
Free Ad for your business.
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10. This Week's Web Site
Pick
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OFFICEME: NEW WEB PORTAL
PROVIDES OFFICE SUPPLIES, SERVICES,
NETWORKING COMMUNITY
FOR GROWING SOHO MARKET
You've left the corporate
world to start up your own small shop,
as have millions before
you. Congratulations, you're an
entrepreneur. But it
doesn't take long to discover you miss many
of the trappings of corporate
life: The well-stocked office
supply cabinet, the industrial-strength
copy machine, the
associate who booked
your travel reservations, and, most of all,
the daily feedback from
your colleagues.
Now there's a new web
portal specifically designed to meet the
needs of the growing
Small-Office, Home-Office market.
OfficeMe.com - http://www.officeme.com
- acts as a clearing
house for entrepreneurs,
providing office supplies, news, travel,
fax and printing services,
software and advice, says CEO Debra L.
Gonzalez.
http://www.officeme.com
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12. Subscription
Management
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To SUBSCRIBE to this Newsletter:
To UNSUBSCRIBE or get
removed from this Newsletter:
If you find this newsletter
valuable, please forward it
to your friends, family
and associates!
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13. Contact Information
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Elena Fawkner, Editor
A Home-Based Business
Online
Contact By Email
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