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====================================================
A Home-Based Business Online
====================================================
Useful ideas, resources, freebies and articles for your
home-based or online business, September 4, 1999
Editor: Elena Fawkner
Publisher: Fawkner Publishing
http://www.fawkner.com
Contact By Email
====================================================
ATTENTION: You are receiving
this newsletter because you
subscribed or submitted
a free classified ad to it. If you'd
like to remove yourself
from this mailing list, please see the
instructions at the end
of this newsletter. Our subscriber list
is NOT made available
to other companies or individuals. We
value every subscriber
and respect your privacy.
====================================================
IN THIS ISSUE
====================================================
1. Welcome and News from the Publisher
2. Home Business Idea of the Week - Referral Service
3. Online Business Idea of the Week - Dating Service
4. Article - The Internet is Another Medium, Not Another
Planet!
5. Continuing Tutorial Series - How to Become an
Information Broker
6. Guest Article - Common Sense by Bob Osgoodby
7. Telecommuting Openings
8. Freebies
9. The News Digest
10. This Week's Web Site Pick
11. Classified Ads
12. Subscription Management
13. Contact Information
====================================================
1. Welcome from
the Publisher
====================================================
Hello again and a warm welcome to all new subscribers!
This week sees the introduction
of a brand new feature at A
Home-Based Business Online.
Many of you have expressed an
interest in working from
home but are not yet sure about making
the leap to self-employment.
The answer? Telecommuting! To
help those of you in
this position, both this newsletter and the
website will contain
a current listing of telecommuting positions.
Sample listings will
be included every week right here, but for
a more extensive source,
you can always visit the website's new
Telecommuting Corner
at http://www.fawkner.com/telecorner.html .
Telecommuting Corner
will be up and running towards the middle
of next week so be sure
to visit soon!
Another new feature that
has been introduced at the website this
week is a new Free Reports
page. This page contains many free
reports for you to copy
and redistribute or resell however you
like, compliments of
A Home-Based Business Online! Bookmark the
page - it's at http://www.fawkner.com/freereports.html
- because
new reports will be added
on a regular basis. They would be a
great supplementary product
line to the manual we are creating
in our ongoing tutorial
series - How to Become an Information
Broker.
Writers, as always I am
happy to showcase your work both here
and in the Reference
Library so submit your articles (including
resource box)to Contact By Email
-- this is a great way to
get free publicity but
please make sure your work relates to
ideas or resources for
home-based or online businesses.
Finally, this newsletter
is for YOU! If you have comments or
suggestions for topics
you would like to see addressed, or would
just like to share your
experiences with other subscribers, I
want to hear from you!
Please send comments, questions and
stories to: Contact By Email
====================================================
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====================================================
2. Home Business Idea
of the Week - Referral Service
====================================================
There are many different
referral services you can run, either
as a stand-alone service
or together with other types.
Here are some businesses
you could specialize in: plumbers, hair
salons, auto maintenance,
child care, real estate agents, travel
agents, lawyers, dentists,
musicians and DJ's, printers,
restaurants, even house
sitters. Basically, any high-
competition business
will appreciate a referral service.
How can you make money?
If you provide the service free to
consumers, you can either
charge a monthly or annual fee to
businesses listed with
your service, or you can collect a
commission on each successful
referral. Or, depending on the
type of service you run,
you can charge the consumer. For
instance, if you are
running a roommate referral service, both
parties (the searcher
and the potential roommate) can be charged
a fee.
This business will be
a lot easier to run if you have a
computer, but it's not
totally necessary. If you do have a
computer, you can use
a database program to store information on
the businesses or people
you have listed. If you aren't using a
computer, you can keep
the information in a 3 x 5 card file.
Otherwise, all you'll
need to start are business cards,
stationery, and a business
phone.
Identify the types of
businesses you'll keep information on,
then develop a survey
geared toward the type of business they're
in. Ask what types
of work they specialize in, what their
average charge is, how
long they've been in business, if they
have customers who can
give a testimonial for them (call these
people and get their
permission before you use their testimonial
- also, try to make sure
they're not just the businessperson's
brother-in-law, that
they're actual customers who can give a
real opinion), and other
pertinent information. Get these surveys
out to each of the businesses
in the categories you've selected,
and keep their responses
in your file.
Put together a flyer advertising
your referral services. Then,
distribute the flyers
by contacting your local "welcome wagon"
service, offering them
flyers to insert into their packages;
posting them on grocery
store and church bulletin boards;
leaving them on car windshields
in mall parking lots; posting
them in laundry rooms
at apartment buildings; and leaving them
anywhere large groups
of people will see them.
When a customer calls
for a referral, give them the information
you've collected from
the businesses. They will appreciate not
having to make three
dozen calls in order to make an informed
decision. The customer
testimonials will help people make a
good decision.
Keep in touch with the
people you've given referrals to, so you
can get their opinion
on how the business did. If you get
complaints from customers,
drop the business from your files.
If you get good recommendations,
move them to the front of the
list.
You will be offering a
much-needed public service with this
business. Stress
to potential businesses that you can refer new
customers to them, and
they should be willing to pay commissions,
or a subscription fee.
Give it a try, and you
can make a decent amount of money in the
referral business!
-
There are many more home-based
business ideas like this at
http://www.fawkner.com/hbideas.html
with more being added all
the time.
====================================================
3. Online Business Idea
of the Week - Dating and Escort Service
====================================================
Starting and operating
a successful Dating Service can bring in
$60,000 or more per year
for the sharp, aggressive, imaginative
business person.
The secret to success with a business of this
kind is marketing that
presents your services with flair while
still maintaining good
taste.
Most successful escort
services are natural expansions of
businesses begun originally
as Introduction and Dating Services.
This is a business idea
that's perfectly suited to the online
medium. Your website
should be tasteful and welcoming and
should include, among
other things, an online registration/
application form and
searchable database.
Your registration/application
form should include (in addition
to the usual questions
such as name, address, telephone number,
marital status, place
of employment, hobbies, likes and dislikes):
-> a short personality
test which can be obtained with a bit of
research on the internet
or at your public library. For ideas,
samples, and even tests
you can use intact, be sure to check some
of the modern women's
magazines. And don't discount the idea of
registering at an already
established business of this type; or
possibly you can see
their application form without actually
involving yourself any
further. Or inquire among friends and
acquaintances who have
registered with a dating or escort service.
Be careful not to infringe
someone else's copyright though;
-> near the end of the
application, you should include a short
paragraph pointing up
the fact that your organization, in
addition to bringing
people together as a dating service, also
provides an escort service
for out-of-town visitors and local
non-members. You
then pose the question: "Would you be
interested in these kinds
of dates, which would include all
expenses, and a minimum
fee of $25 for what usually amounts to a
very delightful time
with an interesting person. Your only
obligation ever is to
be your usual charming self, and enjoy."
-> a legal disclaimer
to negate any responsibilities or promises
implied and/or not specifically
stated within the application.
When it comes to your
website, try to make it upbeat, upmarket,
attractive and welcoming.
It should appeal to the more
conservative or mature
as well as younger clientele.
Include a "scrapbook"
page on your website with portrait or
candid shots of your
members and clients. These pictures can
pose a problem for you
while you are in the beginning stages of
your business - so don't
hesitate to gather pictures of various
relatives, friends who
are not necessarily located in your area
- or even visit a nearby
campus and ask if you can take pictures
of some of their best
looking men and women. You will need to
get a release signed
by each one, and you simply explain that
you are putting together
a picture display book of terrific
looking people for the
promotion of your business, and their
names and any other information
will not be publicized or
released.
Publish a weekly or monthly
newsletter or ezine and include
updates about your site,
"success stories" about relationships
formed as a result of
your introduction etc. Actively seek
subscribers to your newsletter.
A proportion of those who
subscribe will decide
to become members once you earn their
trust.
You may also want to organize
get-togethers for members in
various geographic areas.
One particularly good idea would be
to host or arrange dinners
on a regular basis where members can
simply book to attend,
paying you an administration fee for your
services, and meet other
members on a group basis.
This is a business that
will provide pleasure and profit to a
person who is out-going,
fun-loving, gregarious, but who is
sensitive to the needs
of others, and enjoys seeing people "get
a new start," or seeing
more reserved ones "come out of their
shells." It takes
more to get started in this business than it
does for some other endeavors,
but this is one that can start
small and grow, improve,
and even spread to franchising size.
Finally, please check
your local municipality's laws and
regulations. Some
areas require operators of dating/escort
businesses to be licensed.
If this business idea
interests you but you don't want to start
your own business from
scratch, look into Single Search National
(a computerized matchmaking
service). They can be contacted on
(800) 779 8362 or at
13176 N Dale Mabry #202, Tampa, Florida
33618.
-
There are many more online
business ideas like this at
http://www.fawkner.com/obideas.html
with more being added all
the time.
====================================================
Whether you already have
a website or are just thinking about
starting one, Make Your
Site Sell! is your bible for selling on
the 'net. But don't
just take my word for it. Take advantage
of their free download
and see for yourself!
http://www.sitesell.com/fawkner.html
====================================================
4. Article - The Internet
is Another Medium, Not Another Planet!
====================================================
By Elena Fawkner
Just finished clearing
out my email inbox. Again. As usual, at
least 60% spam.
By the time I finish the first draft of this
article I know it will
be full again. I usually just delete spam
unread but every now
and again I'll open up something that looks
like it might be interesting
... you never know when you're going
to find a gem amongst
all the rubble, right? No gems this week,
I'm afraid. Just
more of the same old same old.
One thing that seems to
be becoming more and more common among
the dross are ads for
"business opportunities" that are
described as "turn-key".
If you believe the hype, all that you
need to do to make a
squillion from one of these so-called
"business opportunities"
is turn your computer on in the morning,
place a couple of classified
ads, and watch the money roll on in.
In particular, you need
never, EVER do any really hard work ...
one or two hours a week
tops and you'll be pulling in $20,000 a
month! All the
work's done FOR you, not BY you! The geniuses
who devised this brilliant
new "turn-key business" (and who, you
will note, are prepared
to hand over their sure-fire goldmine
opportunity to you free
of charge) have already done all the hard
work; they even provide
you with a free 125 page website just
designed to SELL, SELL,
SELL! But of course YOU don't have to
do anything of the sort.
There is ABSOLUTELY NO SELLING OR
CONTACT REQUIRED!!!!
Right? WRONG.
Please. What ever
happened to providing a real, genuine and
useful service?
Why do some people think that the internet has
dispensed with the need
for business basics? What value do
these self-replicating
websites bring to the e-commerce economy?
What are they other than
opportunities for people to sell a
business opportunity
website to someone who wants to sell a
business opportunity
website? At the end of the day, their
contribution to e-commerce
is a big, fat ZERO.
When did "work" become
such a dirty word? What is it about the
internet that makes otherwise
intelligent people think the
money's just going to
magically roll in without any effort on
their part? They
may as well believe in the Easter Bunny. The
real world doesn't work
that way, so why should the internet be
any different?
Contrary to what some
people seem to believe, a computer does
NOT become an ATM the
minute it is connected to the internet.
The way these people
approach their online businesses you'd swear
they think their computer
is going to dispense cash out of the
floppy disk aperture
every time they turn it on.
Perhaps the reason some
people think this way is the "free"
culture of the internet.
There seems to be an expectation of
having to pay for a computer
and internet access, but thereafter,
everything should be
free. What these people soon learn,
however, is that on the
internet, as well as in real life, you
get what you pay for.
The internet is just another
medium for doing business. Nothing
more, nothing less.
Granted, it is a powerful and revolutionary
technological force and
its potential is truly staggering. But
business principles and
ethics are still alive and well and
NECESSARY. There
is no such thing as a free lunch and that is
just as true for the
internet as it is in the "real world".
Those who can combine
sound business practices while at the same
time exploiting the awesome
potential the internet offers are the
ones who will truly succeed.
====================================================
5. Continuing Tutorial
Series - How to Become an Information
Broker -
Part 3 "Your Information Product"
====================================================
INFORMATION IS PRICELESS...ALMOST!
The biggest, and by far
the hardest decision when starting a
mail-order type business
has always been WHAT TO SELL! Once you
finally made that decision,
you were faced with the dilemma of
acquiring your product!
That's what makes this opportunity so
unique. These two giant
hurdles have already been bypassed. You
are reading your first
product right now!
As I've already explained,
the best product in the world is
without a doubt... INFORMATION.
Not just any information, mind
you, the information
must be specialized and marketable. It must
be specialized so that
it can be marketed to a target audience
and it must be marketable
in today's world to sell. That's where
this manual comes in.
The information contained in this manual
is on the top of the
list of most sought after information in
the world right now!
When you purchased it, you also purchased
the right to copy, print,
resell, and sell the rights to resell
this valuable information!!
Now that you have you
first specialized information product, it
is time to learn a sound
marketing strategy. A finished product
is not of much value
to you unless you know how to successfully
market and sell it.
The rest of this manual
will teach you everything you need to
know about the "meat"
of your business plan. Keep in mind that
you can't help but learn
more and more about this incredible
venture as you go along!
Therefore, you will most likely adjust
your business plan to
suit your needs as you go. Anyway, here
are the five basic steps
you will be taking. After the brief
outline, I will explain
each step in detail.
1. Write a few good classified
ads that are designed to get
interested people to
contact you.
2. Prepare a short yet
powerful sales letter that you will
e-mail to business opportunity
seekers.
3. Utilize online marketing
strategies. (Classified advertising,
e-mailing lists and online
newsletters.)
4. Send your sales literature to your "prospects" via e-mail.
5. Fill orders you receive
by mailing and or e-mailing your
information product to
your customer.
-
Next week - Part 4 - Getting Down to Business
Missed previous instalments
of this tutorial series? Pick them
up from the newsletter
archives at
http://www.fawkner.com/newsletters.html
====================================================
6. Guest Article - Common
Sense by Bob Osgoodby
====================================================
No this is not an article
written by Thomas Paine - His pamphlet,
Common Sense (January,
1776), was one of the memorable writings
of the day, and helped
the cause of American Independence. We
are talking about using
common sense when surfing the net.
People in cyberspace may
not always be what they seem. Someone
who is sharing a "friendly"
tip about a money-making scheme
[ed: or home-based business
opportunity] or great bargain in a
chat room or on a bulletin
board, may have an ulterior motive.
Sometimes those friendly
people turn out to be crooks!
Don't judge reliability
by how nice or flashy a website may
seem. Anyone can create
and promote a website. One can be
created with relatively
little effort and expense in just a day
or so. Once they
have exhausted their particular scam, they can
disappear just as quickly.
Many times, when visiting
a web site, you will be given the
option of downloading
a program to see pictures, hear music or
get other features from
their website. You should never
download programs like
this from websites you're not familiar
with. You could unwittingly
download a virus that wipes out your
computer files or even
hijacks your Internet service,
reconnecting you to the
Net through an international phone
number, resulting in
enormous phone charges.
Unsolicited e-mail not
only violates computer etiquette, it is
often used by con artists..
Reporting "spamming," as unsolicited
e-mail is called, to
their online or Internet service provider
was once a viable defense,
however today it is less effective.
Many con artists use
fraudulent E-mail addresses and attempt to
get you to respond via
"snail mail" or to call their toll free
number. If you
are tempted by their offer, reply to their
E-mail and if it is returned
as undeliverable, walk away.
Don't provide your bank
account numbers, credit card numbers,
social security number
or other personal information unless you
know the company is legitimate
and the information is necessary
for the transaction.
Even with partial information, con artists
can make unauthorized
charges, deduct money from your account,
and impersonate you to
get credit in your name.
Do business with companies
you know and trust. Be sure you know
who the company is and
where it is physically located. If they
will not provide this
information, you should be leery.
Above all, use common
sense. Perform "Due Diligence" with those
offers that just seem
"to good to be true" as they most likely
are.
-
Bob publishes the free
weekly "Your Business" Newsletter
Visit his Web Site at
http://adv-marketing.com/business to
subscribe and place a
Free Ad for your business.
====================================================
7. Telecommuting Openings
====================================================
NOTE: The following
positions are presented by A Home-Based
Business Online in good
faith but have NOT been vetted by us.
As is the case with any
opportunity, particularly those offered
online (because of ease
of anonymity), you should exercise
caution, judgement and
common sense before making any sort of
commitment.
====================================================
An established loan company
is currently seeking people to work
from their homes. Online
training provided, and a written
guarantee that you will
never be charged a fee to work for us!
Excellent pay with flexible
hours. Contact:
mailto:JBerney39@aol.com
Code LP316 You will need this code to
take advantage of this
job opportunity.
http://members.aol.com/loanpros4u
====================================================
INTERNET Multi-Media
Producers Artisan, a creative staffing
agency, seeks producers
for freelance and full-time positions.
Ideal candidates have
experience managing strategy of a website,
production and quality
assurance, preparing schedules and
budgets, acting as liaison
between team leaders (Technical,
Creative & Account
Managers) and client. Must have solid
understanding of web
technology and prior experience in a new
media company or department.
Please e-mail resumes (no
attachments) to mailto:anne@artisan-inc.com
or FAX to
212-448-0408
http://www.artisan-inc.com
====================================================
Seeking Internet savvy
individuals to post information about
several websites on different
forums, bulletin boards, and
newsgroups throughout
the internet. As well, you will be
responsible for helping
to get client site linked on various
websites. You will be
paid for each posting that you make, and
furthermore, for each
referral that the posting receives.
Internet Research Group
1602 Alton Road PMB 442
Sobe, FLORIDA 33139 USA
Phone: 305-460-3265
Email: mailto:investnet@apexmail.com
Contact:
Darryl James, Human Resource Director
====================================================
Freelance writers submit
your short story, essay, or non-fiction
article about the craft
of writing fiction. Payment on
publication.
The Fiction Writer
PO Box 20142
Canton, OHIO 44701 USA
Email: mailto:webmaster@thefictionwriter.com
URL: http://www.thefictionwriter.com
Contact:
Joyce Siedler, WebMaster
====================================================
Easy Work & Excellent
Pay! Make up to $1000 per week assembling
products from home like
CD cases, bookmarks, toys, string art,
plus much more. Call
us toll free at 1-888-861-0357
Hbesc
PO Box 558
Bloomington, CALIFORNIA
92316 USA
Phone: 1-888-861-0357
Email: mailto:Hbesc@aol.com
URL: http://www.hbesc.com
====================================================
Web Site Marketer. Site
design is good, product is good. Need
someone to do day-to-day
marketing including posting and
discussion participation
with targeted market. Open to any and
all ideas.
Story Originals
5711 Park Place West
Salt Lake City, UTAH
84121 USA
Phone: 8012785424
Fax: 8104545045
Email: mailto:mwb@storyoriginals.com
URL: http://www.storyoriginals.com
Contact:
M. W. Burkett, Owner
====================================================
Recruiter - Part-time
Established high-tech
executive recruiting firm seeks part-time
recruiter to screen and
source candidates. Work at home.
Realistic earnings of
$50 to $100K based on a 2 to 4 hour
workday. Requires 1 to
3 years recruiting experience; very high
business ethics.
For additional information, please email
resume to Gary Daugenti
Gent & Associates
mailto:garyd@gent-jobs.com
====================================================
8. Freebies
====================================================
-> Traffic E-Book
If you want to create
traffic to your site ... there are only a
few things you need to
concentrate on!
http://www.fawkner.com/traffic.exe
-> Power Promote E-Book
Everything you need to
know to promote your business including
website, ezine and email
promotion PLUS extensive e-commerce
and small business resources.
Full redistribution and resell
rights.
http://www.fawkner.com/powerpromote.exe
Don't forget to check
out our other free e-books at
http://www.fawkner.com/freebooks.exe
-> Free Reports
Once you have taken the
information these free reports contain
and put it to good use
for yourself, you can redistribute the
reports however you like,
including selling them as part of your
own home-based information
broker business! Another useful idea
is to give them away
for free as an inducement for people to
respond to your classified
ad.
http://www.fawkner.com/freereports.html
====================================================
9. News Digest
====================================================
http://www.techweb.com/wire/story/TWB19990902S0003
British Telecommunications
Offers Free Calls
U.K. residential users
came closer to true free Internet
access Thursday when
the dominant operator, British
Telecommunications, announced
bundled call and
line rental packages.
http://www.techweb.com/wire/story/TWB19990901S0026
Visa And CyberSource
Target Online Fraud
Visa and CyberSource
said Wednesday that they will
collaborate on a system
aimed at helping merchants prevent
fraudulent purchases
made over the Internet.
http://www.techweb.com/wire/story/TWB19990901S0023
Traditional Printers
Wrestle With The Web
SAN FRANCISCO -- Traditional
printers and publishers -- and
the big players who make
software for them -- are still
struggling with how their
Web and print products can
peacefully coexist.
http://www.techweb.com/wire/story/TWB19990901S0022
White House, Congress
Battle Over R&D
WASHINGTON, D.C. -- President
Clinton's Chief of Staff John
Podesta urged Congress
on Wednesday to hurry up and send
over the Republican-led
tax-cut bill so the president can
veto it.
http://www.techweb.com/wire/story/TWB19990901S0019
Fatbrain.com Tries Digital
Content
Web tech bookstore Fatbrain.com
Tuesday launched a service
to sell digital content
online, trying to leverage its
popular website and some
new technology to succeed
where countless others
have failed.
http://www.techweb.com/wire/story/TWB19990901S0016
MediaOne Awards Lucent
Million Contract
MediaOne Wednesday said
it awarded Lucent Technologies a
five-year contract valued
at million. The contract is
for switching and optical
networking systems, as well as
communications software.
http://www.techweb.com/wire/story/TWB19990901S0013
Free Apps Aren't Trusted,
Sun Web Rivals Say
Internet security fears
and lack of features could undermine
Sun's free Web application
strategy, rival developers said
Tuesday.
http://www.techweb.com/wire/story/TWB19990901S0007
Seybold Draws Publishing
Industry's Interest
At Seybold San Francisco,
thousands of graphic artists,
print shop owners, and
other publishing professionals flock
to see if the latest
Web publishing technologies can affect
the bottom lines of their
businesses.
http://www.techweb.com/wire/story/TWB19990901S0005
Adobe, Microsoft Read
E-Books Differently
Adobe and Microsoft are
touting very different paths toward
electronic books, but
both may speed the use of new
technologies for reading
large volumes of text distributed
across the Internet.
http://www.techweb.com/wire/story/TWB19990831S0016
Software From Auction
Sites May Be Pirated
The Software and Information
Industry Association warned
consumers Tuesday that
a significant number of software
packages purchased from
Internet auction sites are pirated.
http://www.techweb.com/wire/story/TWB19990831S0010
Start-Up Offers Small
Biz E-Commerce Set-Ups
Internet newcomer Kinzan.com
Tuesday launched a suite of
products and services
designed to help businesses offer
distributed, localized
websites while maintaining central
control.
====================================================
10. This Week's Web Site
Pick
====================================================
OFFICEME: NEW WEB PORTAL
PROVIDES OFFICE SUPPLIES, SERVICES,
NETWORKING COMMUNITY
FOR GROWING SOHO MARKET
You've left the corporate
world to start up your own small shop,
as have millions before
you. Congratulations, you're an
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doesn't take long to discover you miss many
of the trappings of corporate
life: The well-stocked office
supply cabinet, the industrial-strength
copy machine, the
associate who booked
your travel reservations, and, most of all,
the daily feedback from
your colleagues.
Now there's a new web
portal specifically designed to meet the
needs of the growing
Small-Office, Home-Office market.
OfficeMe.com - http://www.officeme.com
- acts as a clearing
house for entrepreneurs,
providing office supplies, news, travel,
fax and printing services,
software and advice, says CEO Debra L.
Gonzalez.
http://www.officeme.com
====================================================
11. Classified Ads
====================================================
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Great affiliate program
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====================================================
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mailto:MiniBiz@GetResponse.com?subject=REF018
====================================================
Are you an INTERNET NEWBIE
that wants to start your own HOME-
BASED BUSINESS?
The Home Business Reporter is a FREE newsletter
dedicated to providing
tips on business opportunities, scams,
affiliate programs, website
promotion, and a variety of other
Internet work-at-home
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sending a blank email
to:
mailto:buildyourhomebiz-subscribe@listbot.com
====================================================
WHO WANTS A FREE WEB
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====================================================
THIS DUMB LITTLE AD can
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====================================================
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====================================================
12. Subscription
Management
====================================================
To SUBSCRIBE to this Newsletter:
mailto:subscribe@fawkner.com
To UNSUBSCRIBE or get
removed from this Newsletter:
mailto:unsubscribe@fawkner.com
If you find this newsletter
valuable, please forward it
to your friends, family
and associates!
====================================================
13. Contact Information
====================================================
Elena Fawkner, Editor
A Home-Based Business
Online
Contact By Email
http://www.fawkner.com
====================================================